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Commercial Wine Storage and Custom Wine Display Tips

Now that wine making and wine collecting are not anymore an exclusively French preoccupation, more and more wine regions and wine countries are blossoming all over the world. These regions are producing some of the most excellent varietals of wine and have connoisseurs excited.

It’s no wonder then that commercial wine cellars are experiencing robust growth. If you’re one of those who are toying with the idea of setting up your own wine retail business, we’ll put you on the right track with these tips and suggestions.

Things to keep in Mind when Setting Up a Wine Retail Store 

Securing Lease and License  

The most challenging part is making sure that you secure a lease for your location and a license at the same time. The license for opening a wine shop requires that you have a chosen location, but this does not guarantee that your license will be approved. The worst case scenario is that you will have a store with no license to operate. This will cause legal problems in the future.

Know Your Costs 

The construction cost is also an essential factor if you are going to build a commercial custom wine cellar. To protect your vintages, a good wine storage system must be set up in order to allow wine to age well.

Wine racks are another cost to keep in mind, as they are not just for storage purposes, but for display and enticement purposes as well. This includes signage as well as point of sale materials. Note that security is important as well, in order to secure your wine collection.

Decide What to Sell  

What kind of wine retail store do you want to have? Are you going to sell sparkling wine or the traditional high-end red vintages? Will you concentrate on table wines for parties and such, or precious vintage labels for the more discerning collectors? Knowing this will not only help you set up an inventory system that will work for the kind of demand that you will be facing, it will also help you target your market.

Commercial Wine Storage Conditions 

Proper storage of wine is paramount for any would-be wine retailer. There are certain conditions that must be met in order to prevent wine from spoilage. Humidity and temperature must be kept at their ideal levels. Wine storage temperature is ideal between 55 and 65 degrees Fahrenheit, while humidity must not be higher or lower than 70%.

Your wine cellar’s location is important too. Ideally there should be no direct sunlight seeping into your cellar, as this can deteriorate your wine. Vibrations and noise must not be present either. Also, make sure that your wine is stored in a horizontal position to keep your corks moist.

Commercial Wine Displays  

Commercial wine storage racks should be able to fulfill a three-fold function. First, they must be sturdy enough to store a large number of wines. Retailers often rely on a good, well-stocked inventory in order to meet the demands of their client. Not only this, but the inventory will be changing or rotating every so often, so it’s important that your wine rack can sustain this.

Second, they must be able to display your wines optimally for easy management of inventory. Forward-facing labels are ideal, as well as customizable wine rack systems in case you want to add or subtract a bottle from your collection without having to install all new wine racks.

Third, your commercial custom wine display should be pleasant to look at. This means that they are stylish enough to attract the attention of your customers and must blend well with the overall look and feel of your establishment. In this regard, you will have no problem as there are plenty of different kinds of wine racks to choose from: wood, metal, and glass, as well as different styles, shapes, and sizes.

Stunning custom wine displays will boost your business’ sales. Contact Wine Cellars by Coastal – a trusted wine cellar builder. They also provide wine storage solutions for home wine cellars at competitive prices. Visit their website at

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